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Course Creator Guide

Updated over 2 months ago

Welcome to the SmartSquatch Course Creator Guide! This platform (powered by the Memberships feature) gives you all the tools you need to build, host, and sell your knowledge.


If you need help with your course, we can create your first one. You can then clone it for any future courses, making the rest easier for you. Please complete the blueprint and send it back to us so we can start building your first course!

Click button below to get the blueprint:


Step 1: Set Up Your Course Identity and Instructor Profile

Your course's branding makes a professional first impression.

Instructor/Course Creator Profile

This information is typically set within the course builder's settings.

Item

What You Need

Use

Profile Photo (Optional)

A clear snapshot of your face.

Used as the Instructor Image next to your name.

Name

Full name of the main instructor/creator.

Displayed to students in the course area.

Title/Role

e.g., Lead Trainer, Founder, Course Creator.

Displayed below your name.

Short Description

A brief bio or statement about your expertise.

Used in the course's introductory sections.

Business Logo

Item

What You Need

Use

Business Logo

A high-resolution version of your logo (PNG with transparent background is best).

Uploaded in Settings to be displayed as the Favicon (the small icon in the browser tab) and often at the top of the course/membership menu.

Step 2: Structure and Build Your Course Content

The SmartSquatch course structure is based on Products (the main course) which contain Categories (modules) which contain Lessons (individual content pages).

Course Product Setup

  1. Navigate to Memberships → Courses → Products.

  2. Click Create ProductStart from Scratch (or choose a blueprint like 'Marathon Course').

  3. Enter your:

    • 1. Course Title: e.g., The Ultimate SmartSquatch Launch Program

    • 2. Course Description: A clear summary of what the student will learn and achieve.

    • 3. Course Image Banner: A simple, eye-catching image (e.g., a Canva design) with your course title in a big font. This will be the main cover image.

Building Categories and Lessons

Course Component

What You Need

Notes

Category Title

e.g., Phase 1: Foundation & Planning

Categories act as your main modules or sections.

Lesson Title

e.g., Lesson 1: Market Research Essentials

Lessons are the individual pages of content within a Category.

Lesson Description

A short summary of the lesson's learning outcome.

This helps students understand the value before diving in.

Content Type

Video, Image, Text, or a combination.

Video: SmartSquatch allows for video uploads. Image: Use simple banners with the lesson title, charts, or graphs.

Body Content

Bullet points, actual body text, downloads.

Bullet Points & Body: The main curriculum text for users to read.

Additional Files

PDF guides, checklists, templates (DOC), or supplemental videos.

You can upload these files within the lesson content editor for students to download.

Step 3: Assessments, Certificates, and Badges

Assessments/Quizzes

SmartSquatch allows you to add a final Assessment to any Category.

  • Assessment: When editing a Category, look for the Assessment tab or button.

    Sample Questionnaire/Quiz:

    Question: Which of the following is the key benefit of a high-converting landing page? (Multiple Choice)

    A. Faster load times

    B. Higher lead-to-sale conversion rate (Correct)

    C. Better SEO ranking

    Question: Describe the difference between a "Sprint" course and a "Marathon" course in your own words. (Open Text)

Certificates

Certificates provide proof of course completion and are a great motivator.

  • Requirement: They are typically awarded upon 100% completion of the course (or a specific Category, using the Category Completion Certificate feature).

  • What should the certificate have?

    • Student's Full Name (Pulled from their profile)

    • Course Name

    • Date of Completion

    • Instructor Name/Signature

    • Your Business Logo/Branding

  • Action: You can design custom certificates using the

    Memberships → Certificates feature and then assign one to your course or a specific category.

Badges

  • SmartSquatch also allows you to issue Badges for completing a lesson, category, or course. Badges can be customized and act as visual recognition of a student's progress, often displayed on their profile.

Step 4: Monetization and Access Control

Creating an Offer (Free or Paid)

You must create an Offer to give users access to your course.

  1. Navigate to Memberships → Courses → Offers.

  2. Click Create Offer.

  3. Assign Product: Link the course you just built (the Product) to this Offer.

  4. Set Price:

    • Free: Set the price to $0.

    • Paid: Set a One-Time fee (e.g., $97) or a Recurring Subscription (*e.g., $19/*month). Ensure your payment processor (Stripe/PayPal) is connected.

Where to Put the Course as an Offer

An Offer is the link that students use to purchase or enroll.

Location

Recommended Use

Funnel/Website

Highly Recommended. Create a dedicated Sales Page in the SmartSquatch Funnel/Website Builder. The Offer link is used on the checkout button to manage payment and grant access.

Community or Group

The course can be presented inside a Community Group in SmartSquatch using the Learning tab. You can link the Offer here to sell to your group members.

Private Channel

Useful for courses that are part of a larger membership. Users who buy the Offer can be automatically added to a private channel in your SmartSquatch Community.

Content Locking & Publishing

This controls how and when students can access lessons.

Option

How to Implement

Recommended Use

Locked until previous one is finished

This is the Drip Content feature. In your Course Product settings, select Drip for your Categories/Lessons. You can choose to release content after a certain number of days OR after the previous lesson is completed.

Structured learning, where sequential knowledge is mandatory (e.g., Step 1 must be done before Step 2).

Publish All (Accessed Anytime)

This is the default Publish setting. All lessons are available immediately.

Reference-style courses, or when students need to jump around based on their immediate needs.

Quick Checklist for Launch

Instructor snapshot uploaded.

Course Title, Description, and Banner image set.

All Categories and Lessons built with content (video, text, images, downloads).

Assessment/Quiz added to key sections (optional).

Certificate designed and assigned to the course (optional).

Offer created, linked to the course, and price set (free or paid).

Drip Content settings configured (locked or published all).

Offer Link shared on your Funnel/Website to enroll students.

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